1. KNOW YOURSELF & WHAT YOU LOVE
A. What's your business background ?
B. What are your interest & hobbies ?
C. What do you know & do best ?
2. TARGET YOUR AUDIENCE
A. What groups hire professional speakers ?
(Make an extensive list.)
B. Select the best prospective client.
3. PREPARE YOUR PRESENTATION
A. What are hot topics interest your target audience ?
B. Which of the hot topics are you best qualified to speak about ?
C. What information will help you serve this organization best ?
(Check out their website & public records.)
D. How can this presentation be customized for this audience ?
4. CONTACTING YOUR PROSPECTIVE CLIENT
A. Who could provide an introduction for you to your prospective client ?
(A employee that you know, A former boss...)
B. Who can you contact to build rapport in the organization ?
C. Who are the movers & shakers in this group that you can interview ?
(What can they add to your topic of interest ?)
D. Identify who you need to talk to get the job ?
(Manager, Owner, Human Resources...)
E. Prepare your presentation proposal and ask for the job ?
